Shock Doctor Announces 2nd Annual Shock Doctor and Cutters Gloves Fearless Performance Tour


     

SHOCK DOCTOR SPORTS ANNOUNCES 2nd ANNUAL
SHOCK DOCTOR AND CUTTERS GLOVES FEARLESS PERFORMANCE TOUR
Expanded Tour Offers Education, Sports Protection and Athlete Safety for Coaches, Parents and Athletes of All Ages


Shock Doctor Sports, the #1 mouthguard company in the world and leader in
performance-driven sports protection gear and apparel with brands Shock Doctor and Cutters Gloves, has kicked off a 12 month tour across the country to bring the Shock Doctor Sports mantra of “Hardcore Protection, Fearless Performance” to life.  Inspiring and educating athletes, parents and coaches about the importance of athlete protection and sports safety, Shock Doctor Sports has expanded the 2nd annual Shock Doctor and Cutters Gloves Fearless Performance Tour, to include more states, more events and more sports. 

Safe Kids Worldwide, a non-profit advocacy group, released a survey in 2013 showing that young athletes visit hospital emergency rooms more than a million times a year for sports related injuries.  With participation in organized sports on the rise, according to the U.S. Centers for Disease Control (CDC), Shock Doctor believes it more important than ever for youth athletes, coaches and parents to learn about performance and protection gear so that they can play with confidence every practice and every game.

“The Shock Doctor Sports message is simple:  When kids feel protected and confident on the field, they perform better and have more fun,” says Tony Armand, CEO of Shock Doctor Sports. “We want to educate athletes to take charge and protect themselves on the field, ice or court so that they can play their best.”
Making stops at sporting events across the country, the 2014 Tour will add lacrosse, soccer, hockey, basketball, volleyball and triathlon events.  Also scheduled to stop at football and baseball events, the Tour will make special retail appearances in select markets as well. Some of the notable event stops on the Fearless Performance Tour include College World Series, Omaha SlumpBuster, Dr. Pepper Dallas Cup, NSSSA State Championships, NSSSA GLOBAL WORLD SERIES, USA Hockey High School National Championship Tournament, 2014 FIL Men's World Championships, National Youth Football Championship Tournament, and Pop Warner Super Bowl and Dance Championship

The Tour will feature a custom Tour van wrapped in Cutters Glove and Shock Doctor product images, canopies featuring product displays, and giant blow up “Orange Guys” that stand over 10 feet tall. The Tour will also be accompanied by a field manager that will interact and educate consumers, as well as a real life “Orange Guy”, who acts as a walking mannequin and entertainment for Tour-goers. The Orange Guy often takes photos with athletes, throws out the first ball or puck of the tournament, dances and has fun with the players.

With the company’s athlete-centric approach and commitment to developing game-changing technology, both Shock Doctor and Cutters Gloves have expanded their line of protective gear and performance apparel to cover more athletes, in more sports, and at all levels.  The interactive exhibit is designed for athletes to learn about the technology, fit, usability, and the best options for their needs, including more about the following product lines:
·      Cutters new Football Receiver Gloves
·      Shock Doctor Mouthguards including the new flavored line, Flavor Fusion
·      Shock Doctor Performance Sports Therapy
·      Shock Doctor Performance Apparel
·      Shockskin Impact Gear
·      Shock Doctor Protective Accessories
·      And more, including sport specific products
Shock Doctor and Cutters Glove products will also be available to purchase.

Using the social media hashtag, #FPtour, Tour visitors can create their own Cutters Gloves using the BYOG (Build Your Own Glove) kiosk, which they can share via Twitter to be put into a drawing each month to win their custom designed gloves.

Shock Doctor and Cutters have also enlisted their Pro Athletes to be ambassadors of athlete safety, including: Akeem Ayres: Linebacker, Tennessee Titans (NFL); Anquan Boldin: Wide Receiver, San Francisco 49ers (NFL); Kiko Alonso: Linebacker, Buffalo Bills (NFL); Yoenis Céspedes: Outfielder, Oakland Athletics (MLB); Carlos Santana: Catcher, Cleveland Indians (MLB); Wilin Rosario: Catcher, Colorado Rockies (MLB);  Nick Leddy: Defenseman, Chicago Blackhawks (NHL); Jack Johnson: Defenseman, Columbus Blue Jackets  (NHL); among others.

For a complete list of Fearless Performance Tour stops, go to Shock Doctor’s Facebook page: https://www.facebook.com/shockdoctor. Updates and additions to the schedule will be posted online throughout the run of the tour at www.shockdoctor.com.



About Shock Doctor Inc.
Shock Doctor is a leading manufacturer of protective and performance sports equipment.  With a relentless focus on innovation and technology, its products are trusted by athletes, from youth to amateur to professional, across a growing number of sports.  Shock Doctor has the best-in-class mouthguard product line and also provides a full continuum of superior athletic products, including core protective, compression, performance sports therapy, sports gloves (under the Cutters® brand), and insoles.  Its products are sold through major sporting goods retailers, independent dealers, online retailers, and health care professionals throughout the United States and around the globe.  For more information on Shock Doctor, please visit www.shockdoctor.com and www.cuttersgloves.com.





Shock Doctor Offers Tips To Parents Outfitting Kids Heading Back to School About The Latest Technology and Properly Fitted Sports Protection



BACK TO SPORTS
Shock Doctor Offers Tips To Parents Outfitting Kids Heading Back to School About
The Latest Technology and Properly Fitted Sports Protection

As part of the company’s mission to educate athletes, coaches and parents about athlete safety and protection, Shock Doctor Sports recommends that parents of kids starting at age six and up replace or try new sports protection products for the start of school and the upcoming sports seasons. Parents want to feel and know that their kids are protected and can play with confidence.

·         The first step in protection is to have properly fitted protection gear, which is important for growing kid athletes.
·         “The number one item we recommend to almost every athlete is a mouthguard. It is the easiest and best way to protect your teeth when playing football, basketball, lacrosse and other sports,” says Jay Turkbas, Shock Doctor Senior Vice President, Marketing and Product Development.
·         The technology in sports protection gear gets better and better every year. So if a product you have is worn out or doesn’t fit, you’ll be happy you replaced it.

As the #1 Mouthguard in the world, the Official Mouthguard of USA FootballUSA HockeyUS Lacrosse and Minnesota Hockey, as well as the leading innovator of performance sports protective technology and equipment, Shock Doctor Sports, which includes Shock Doctor and Cutters Gloves brands, presents their BEST SELLERS for KIDS AGES 6+ and TEENS:

Gel Max Mouthguardhttps://www.shockdoctor.com/media/catalog/product/cache/1/image/680x435/9df78eab33525d08d6e5fb8d27136e95/6/4/6420_gel_nano_pearl_red_.jpghttps://www.shockdoctor.com/media/catalog/product/cache/1/image/680x435/9df78eab33525d08d6e5fb8d27136e95/7/5/7519_ultra_stc2_pink_.jpgBraces Mouthguard https://www.shockdoctor.com/media/catalog/product/cache/1/image/680x435/9df78eab33525d08d6e5fb8d27136e95/3/2/3200_lipguard_yellowa.jpg
https://www.shockdoctor.com/media/catalog/product/cache/1/image/680x435/9df78eab33525d08d6e5fb8d27136e95/7/7/772_compression_sleeve_red_copy.jpghttps://www.shockdoctor.com/media/catalog/product/cache/1/image/680x435/9df78eab33525d08d6e5fb8d27136e95/7/0/701_sliding_short_copy_1.jpghttps://www.shockdoctor.com/media/catalog/product/cache/1/image/680x435/9df78eab33525d08d6e5fb8d27136e95/7/0/706-velocity-shockskin-youth-shirt_1.jpg CU_X40-10Royal

Protect your teeth + a mouthguard made just for braces! 
·         GEL MAX MOUTHGUARD $9.99
Comes in 11 colors; Sizes: Youth Strapped and Strapless; Adult Strapped and Strapless
·         GEL NANO MOUTHGUARD $19.99
Comes in 8 colors; Sizes: Youth Strapped and Strapless; Adult Strapped and Strapless
·         ULTRA 2 STC $29.99
Comes in 6 colors; Sizes: Youth Convertible, Adult Convertible
·         BRACES MOUTHGUARD $19.99
Blue, Pink; Sizes: Sizes: Youth Strapped and Strapless; Adult Strapped and Strapless
·         LOW PROFILE LIP GUARD $19.99
Comes in 5 colors; Sizes: Adult Convertible

Keep muscles warm.
·         CORE COMPRESSION SLEEVE $14.99
Black, Red,Royal, White and Navy
Sizes:  Adult XS, S, M, L, XL

What you wear under your uniform is just as important as your uniform.
·         CORE COMPRESSION SLIDING SHORT   $24.99 YOUTH/$29.99 Adult
White/Grey
Sizes: Boys S, L; Mens XS, S, M, L, XL
·         VELOCITY SHOCKSIN YOUTH BASBALL SHIRT   $49.99
White/Grey
Sizes: Youth S, M, L, XL, XL, XXL

For Football, the patented C Tack on Cutters makes them the stickiest on the market.
·         Cutters X40 C-TACK Revolution    $29.99 youth/ $44.99 Adult
Available in 10 colors,
Sizes: YOUTH YS,YM, YL

Shock Doctor Promotes Athlete Protection, Health & Safety on KTLA



LOS ANGELES LOVES SHOCK DOCTOR!
 
Company Promotes Athlete Protection, Health & Safety
On #1 Morning News Show In LA

MINNEAPOLIS  -  Shock Doctor took to the airwaves in Los Angeles on Wednesday, May 1 as part of its mission to educate athletes, parents and coaches about the importance of athlete protection, health & wellness and sports safety.  KTLA, home of the number one rated morning show in Los Angeles, joined Shock Doctor in promoting the company message by airing interactive segments throughout the entire morning’s broadcast.

View two of the athlete safety and protection segments on KTLA:

The stop in Los Angeles is just one of many for Shock Doctor in Southern California this month as part of its Shock Doctor/ Cutters Fearless Performance Tour.  Officially launched in March during spring training activities in Arizona, the tour is an aggressive six month, seven state interactive product and education tour aimed at creating awareness and support for Shock Doctor product lines, and to drive retail traffic to partners carrying Shock Doctor and Cutters products.

Said Darci Eckermann, Director of Marketing at Shock Doctor, “With so many choices in sports products today, it’s important that consumers have all of the information they need to be properly equipped on the field.  Our goal on the Fearless Performance Tour is to provide that information, to support our products and retailers by generating interest, and to help athletes and parents alike feel safe and confident when they play.” 

With a total of 15 minutes of air time in the 5:00am, 6:00am, 7:00am, and 1:00pm hours on May 1, KTLA on-air journalist Allie Mac Kay talked to Shock Doctor’s Eckermann about the complete line of Shock Doctor baseball protective gear.  Joining them during the broadcasts were Katie Davis, a Certified Athletic Trainer for CSU Long Beach who talked about nutritional health and warm up tips, as well as Steve Springer, former Major League Baseball player and performance hitting coach for the Toronto Blue Jays who talked about getting mentally ready for the game.

“This was a fantastic opportunity to reach an enormous audience and to spread our message of athlete protection, health and safety,” added Eckermann.  “Our inaugural Fearless Performance Tour will be on the road throughout August, and we will continue to tell our story at every stop!”

For complete Shock Doctor/Cutters Fearless Performance Tour dates and schedules, please visitwww.ShockDoctor.com.

Shock Doctor NEW Youth Baseball Protective Equipment - BATTER UP!

We hear statistics all the time about the staggering numbers of injuries sustained during youth sports. Earlier this month, The Youth Sports Safety Alliance presented a National Action Plan of ten items to Congress aimed at preventing injury and death on the youth athletic field. (http://www.youthsportssafetyalliance.org/docs/National-Action-Plan.pdf) Among them was a recommendation that parents should educate themselves in the potential benefits and risks of optional protective equipment. With baseball season kicking off, we wanted to make sure your readers were informed about Shock Doctor’s  latest baseball protective accessories for kids ages six and up.

In addition to the wrist guards, compression shorts and sleeves, elbow guards, padded sliding shorts, and flex cups, take note of the Velocity Shockskin Baseball Youth Sleeveless Shirt below with the chest pad, as it was on the biggest sellers last season.  



SHOCK DOCTOR DEBUTS COMPLETE LINE OF BASEBALL PROTECTIVE ACCESSORIES FOR AGES 6 AND UP


Just in time for baseball season, Shock Doctor, the number one mouthguard company and world-leader in innovative, performance-driven sports protection, has unveiled a complete line of Baseball Protective Equipment for children ages six and up.  From Little League to MLB, today’s athletes are training and playing harder than ever before, and Shock Doctor knows that parents, in turn, are working harder to keep their kids safe (and give mom peace of mind), providing them with the best equipment on the market and featuring the latest technologies for maximum performance on the field.

According to NATA, approximately 116,000 children ages 5 to 14 are treated annually in hospital emergency rooms for baseball-related injuries (Children’s Hospital), High school athletes suffer 2 million injuries, 200,000 doctor visits and 30,000 hospitalizations every year. Shock Doctor’s athlete-centric approach to product development has resulted in products that are authentic to the game, and address the specific needs of the baseball athlete; offering protection at the plate, on base and in the field.

Below is the complete line of Shock Doctor’s 2013 Youth Baseball Products:




NEW ULTRA BATTER’S HAND/WRIST GUARD (xs) ($34.99)
ANATOMICAL LOW PROFILE DESIGN for a natural, comfortable fit and provides hand/wrist impact coverage without bulky excess

MOTION 360 full-flex design combines critical flex points and specific materials for unrestricted natural grip/swing

NATURAL HAND GRIP on bat is ensured with an open-palm design, utilizing a comfortable finger-loop elastic and adjustable wrist strap

SHOCKSKINTM HYBRID PROTECTION integrates ShockSkin performance at primary elasticity/flexpoints with Shockskin Contour thermal molded foam at critical impact zones
Constructed with anti-microbial moisture- wicking fabrics.

ULTRA SHOCKSKIN™ WRIST GUARD (xs) ($29.99)
SHOCKSKIN™ integrated fabric and vented foam pads, secured by high frequency seams, move and contour with the wrist and forearm for ultimate comfort and lightweight protection

AIRFLOW four-way stretch mesh zone and vented foam maximize breathability to accelerate heat dispersion and air/moisture transfer

·MOTION 360 ergonomic design utilizes combinations of four-way stretch fabrics for unrestricted wrist range of motion and targeted compression fit

LOW PROFILE ADAPTIVE PROTECTION designed to flex and form naturally to wrist and forearm, with high impact dual density foam at center area

Constructed with anti-microbial moisture wicking fabrics, chafe-free flatlock seams.


NEW CORE™ COMPRESSION SLEEVE (xs) ($14.99)
PERFORMANCE FIT sleeve pattern contours with the arm for ultimate comfort through full range of motion

COMPRESSION SUPPORT provides comfortable, form fitting compression, enhancing muscle performance and endurance

NO-SLIP SILICON grip bicep hem comfortably maintains sleeve position on upper arm

Constructed with anti-microbial moisture wicking fabrics, chafe-free flatlock seams.

Available in black, white, navy, red and royal blue


NEW ULTRA BATTER’S ERGO SLEEVE ELBOW GUARD (xs) ($39.99)
ANATOMICAL LOW PROFILE DESIGN integrates ergonomically molded elbow-arm coverage within a comfortable compression sleeve

MOTION 360 full-flex design provides an unrestricted natural swing to maximize batter performance

QUICK-FIT SLEEVE with targeted no-slip compression offers quick and comfortable fit without need of straps

SHOCKSKIN™ CONTOUR THERMAL MOLDED PROTECTION integrates optimal foam densities layered with an internal hard elbow cap and continuous elbow/arm coverage


NEW ULTRA COMPRESSION WRIST GUARD (s) ($19.99)
ANATOMICAL LOW PROFILE DESIGN integrates the performance of a lightweight neoprene wrist compression sleeve with impact protection

N-TEX air flow vented neoprene provides moisture wicking compression with accelerated air/moisture transfer

COMPRESSION PERFORMANCE ergonomic design supports wrist and provides therapeutic warmth with unrestricted range of motion

LOW PROFILE MOLDED PROTECTION insert fits naturally to wrist/forearm, with pre-curved shape and integrated flex-contour design for batting or fielding use

Constructed with anti-microbial moisture wicking neoprene, chafe-free flatlock seams.


VELOCITY SHOCKSKIN™ BASEBALL YOUTH SLEEVELESS SHIRT (Boys S-Boys XXL) ($49.99)
SHOCKSKIN™ integrated fabric and vented foam pads, secured by high frequency seams, move and contour with the body for ultimate comfort and protection

PURE-VENT technology incorporates direct air flow venting within ShockSkin foam pads and flex channels to enhance cooling

AIRFLOW four-way stretch mesh zones and vented foam maximize breathability in multiple areas to accelerate heat dispersion and air/moisture transfer

MOTION 360 ergonomic design utilizes combinations of four-way stretch fabrics for unrestricted shoulder range of motion and targeted rib/abdomen compression fit

SINGLE PAD PROTECTION provides ShockSkin coverage positioned on chest with critically located high impact dual density foam

Constructed with anti-microbial moisture-wicking fabrics, droptail hem, chafe-free flatlock seams.


NEW ULTRA PADDED SLIDING SHORT – (Boys S-Boys L) ($49.99)
BIO SHAPE DESIGN exclusive pattern developed to match the curve and shape of an athlete’s natural stance, providing superior comfort and performance

ULTRA CUP RETENTION SYSTEM integrated internal Core Flex Pocket with flexible retention system secures lower two-thirds of the bio shaped cup in a more natural position for a closer fit

SLIDE ZONE HIP/THIGH PAD made with four-way stretch fabric and low profile laminated foam provides protection where needed without compromising fit, full range of motion or player performance

Constructed with premium brushed nylon waistband, supportive four-way stretch, anti-microbial moisture-wicking fabrics, chafe-free flatlock seams (cup sold separately).


ULTRA CARBON FLEX CUP – Youth/Teen sizes ($14.99)
The Shock Doctor Ultra Carbon Flex Cup, a multi-layer protection device designed to shield and transfer shock away from areas where protection is most crucial. The lightweight gel perimeter pad and flex-curve design conforms perfectly to the body to create a comfortable fit allowing for unrestricted movement.

IMPACT SHIELD™ - With shock bushings for increased protection.

PATENTED MULTI-STAGE PROTECTION - Transfers shock away from vital areas.

FLEX CURVE DESIGN - Mirrors the body shape, allowing unrestricted movement and improved comfort.

ORBITAL GEL PAD - Conforms to the body to help prevent chafing.


BIO-FLEX CUP – Peewee/Youth/Teen sizes ($8.99)
The Shock Doctor 201 BioFlex Cup, a vented bio-shape cup designed to shield areas where protection is most crucial. The body of this core protective cup will form flawlessly to your athletic frame to provide unrestricted movement, airflow and comfort. The BioFlex Cup is an ideal fit for all ages.


ABOUT SHOCK DOCTOR INC.
The number one mouthguard company in the world for over a decade, Shock Doctor is the undisputed market leader in premiere mouthguard technology and is known as the creator of fearless, performance-driven sports protection equipment and apparel available in 8000 retail locations in over 50 countries worldwide. Shock Doctor’s athlete-centric approach and commitment to developing game-changing technology, which has earned them seven patents to date, has continuously revolutionized the industry and raised the standard for technical and functional performance. Trusted by youth, amateur, and pro athletes in a growing number of sports including hockey, baseball, football, lacrosse and more, Shock Doctor products combine cutting-edge design and premium materials with the latest technology to achieve the ultimate in protection and performance. www.shockdoctor.com

Professional athletes who wear Shock Doctor Mouthguards are:  Carlos Santana, MLB Catcher for Cleveland Indians; Ryan Mathews, NFL Running Back for San Diego Chargers; Akeem Ayers, NFL Lineman for Tennessee Titans; Jack Johnson, NHL Defenseman for Columbus Blue Jackets;  Nick Leddy, NHL Defenseman for Chicago Blackhawks; Jake Gardiner, NHL Defenseman for the Toronto Maple Leafs; AFL Midfielder for Collingwood, Luke Ball.

For further information, please visit the Company's website at www.shockdoctor.com.
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