Sally Bartz of Halsea Is Featured In Coast Magazine

Sally Bartz' style is loved worldwide thanks to her beach chic travel bag company, Halsea.  Her signature bright colors and coastal inspired prints have people clamoring for more.  Good news is we are in luck!  She recently announced in Coast magazine that she is going to be launching a home collection.  Check out the December issue of Coast to get an insider's view to her style at home.


Halsea is at Coterie Sole Commerce Unveiling New Products

Sally Bartz, Halsea’s founder, is at the Coterie Sole Commerce (Tues. 9/21 thru Thurs. 9/23) with the complete line of the super popular beach chic travel bags and accessories.


She will also be unveiling a NEW Halsea hat and beach cover up line! You won’t want to miss it! Be sure to stop by the Halsea booth (#3666) to get a sneak peak.

For special appointments or interviews, please contact; TO Media Co. 949.722.8488 allison@tomediaco.com or lauren@tomediaco.com

Halsea’s Best Selling Handbag

The Ocean Ave Tote from Halsea has become the go to bag for gals-on-the-go. Whether you want a back to school bag or you need a tote for everyday, the OCEAN AVE Halsea Tote is a hobo style with a removable cross-body strap and a shorter strap for easy carrying.


Halsea designer, Sally Bartz says, “Halsea customers love this handbag because of its easy resort style. Who doesn’t’ want to be reminded of a vacation?!” The best selling handbag for the company, this soft canvas bag is lined with Halsea’s signature pink satin and features an inside zip pocket with leather trim. It retails for $95 and is available on http://www.halsea.com/

The hobo tote is available in the following prints: the newest Halsea print Kona Koi, a fish-scale inspired print, in Aqua and Sunset; China Cove, shell print, in blue and pink; and Little Harbor, a crisp bamboo lattice print, in coffee and kelp.

Halsea Surfboard & Pillows in House Beautiful!

Really?!  How darling is this Balboa Island cottage?!
The designer Krisa Ewart is AMAZING!  Congrats on the great article in House Beautiful!

Krista also designed the Halsea Shop in Newport Beach.  Halsea designer Sally Bartz and Krista grew up together so when Krista needed a little color and a nod to the island's surf culture, she quickly called Sally to get a custom Halsea surfboard in the kelp green Little Harbor print.  Also featured in the article are Halsea's pillows in the company's new Kona Koi print.  

Here is a closer shot of the pillows:




Wonderful, Talented Ladies!

Happy Holidays!



At TO Media Co we work some pretty amazing women - business owners, entrepreneuers and hard workers,  who are innovative, forward thinking and fun to be around. So we recently hosted a little gathering of some of our favorite women at atelier natalie umbert in Corona del Mar. 

Here is a short list of some of our favorites: Natalie Umbert of atelier natalie umbert, Kellie Swaim of Bravo Sports, Lisa Jackson of joie de vie , Zuma Ayriyan of Vazu Kids, Shanna Coady of My Favorite Everything, Shelly Strazis of Shelly Strazis Photography, Michelle Tingler of O-MAMA and Melinda Hovee-Harlan of Little Stylings, Sally Bartz of Halsea , Mindy Gayer of Cotton Idea Studio and Lisa Sommer of Venturesom


Ride the Last Waves of Summer...


Looking for a reason to give surfing a try? A custom Halsea surf board might be the perfect motivation to jump in! Riding the waves in style, lying on the beach or on display in your home, these custom boards are beautiful wet or dry.


Thanks to one of our favorite writers Sarah Newell for this fantastic post on Cookie's Nesting Blog (a great source for design inspiration for the big and little people in your home) about the lastest must-have from Halsea designer Sally Bartz - custom Halsea Surfboards!!




Aloha for now...

Beach Tote Tips from Halsea on Tiny Oranges

We love Tiny Oranges. If you are an Orange County mom, you have to check it out. The newly minted two-time mom Jennifer Scheumann writes the blog but since she just had her second baby (congrats!!), she has been featuring guest bloggers.

Halsea's Sally Bartz, also a two timer, provided beach tote tips and her insider secrets today. http://www.tinyoranges.com/blog/2009/7/10/guest-blog-packing-the-perfect-beach-tote.html
Thanks, Jennifer!

Surfer Chicks Beauty Secrets in Coastal Living!



I love the newly revamped Coastal Living! The last few months the magazine has had some amazing homes featured, great fashion stories and yummy recipes that I have been pouring over. I am obviously not the only one who has noticed.

Last month we had a feature on Sally Bartz of Halsea in the magazine. She was inundated with Coastal Living readers buying her beach chic travel bags and stopping into the shop. We now call it the "Coastal Living Effect". See the article below -- it was AMAZING!


This month we helped with a beauty story about "Surfer Chicks Beauty Secrets" with Luann Petix, Oleema Miller and Veronica Kay. It love the layout and the 10 tips. You have to get the magazine to see the surfer chick spread and to see some of the homes featured this month - my favorite is the one title "Modern Country" (starts on Page 74.) Why can't we all live like that?!
Thanks, Lindsey Ellis!

Jan Norman of the OC Register Features Halsea + Cotton Idea Studio

I love a good idea.

When Sally Bartz of Halsea and Mindy Gayer of Cotton Idea Studio decided to team up and open their businesses under one roof, I thought it was genius. With Sally's travel bags in the front and Mindy's stationary and accoutrement's in the back, the two entrepreneurs share customers, store hours and often package their items together to make gift giving an easy grab-n-go kind of thing.

Jan Norman of the Orange County Register picked up on their story and just wrote a great feature about it, complete with photos. Check it out here:http://jan.freedomblogging.com/2009/06/14/money-saver-two-shops-in-one/15887/sally-bartz/



Coastal Living Features Sally Bartz and Halsea


As a publicist of a boutique PR firm in Orange County, there are certain things in your career that make you beyond excited. June's issue of Coastal Living is one of them.
TO Media Co's first client, Sally Bartz of Halsea, was recently featured in the issue in an article titled "Making Her Case". Lindsey Ellis Beatty worked with us for the last year on this article, which survived one magazine closing down and Lindsey moving to Coastal Living. (Thanks Lindsey for working so hard on this - Coastal Living is the perfect place for Sally's beach-chic inspired travel bags!)
It features a full page article on Sally and her inspirations behind the line, her beach-y lifestyle and of course her amazing travel bags. The fabulous shots were taken by the VERY talented Shelly Strazis. I was so excited to not only see the article but to also see that an additional shot of Sally in the Halsea Shop made the Table of Contents page!
Thanks Lindsey!