LAURA ASHLEY & URBAN OUTFITTERS

Laura Ashley Announces Capsule Collection with Urban Outfitters

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Fort Mill, SC (July 30, 2018) - Laura Ashley, the British lifestyle brand, is announcing an exclusive capsule collection with Urban Outfitters. There's no doubt that the instantly recognizable Laura Ashley florals will bring waves of nostalgia to those who fell in love with Laura Ashley decades ago and anyone just getting acquainted with the legacy brand.

Coinciding with the company's 65th anniversary, the collection bridges Laura Ashley’s long history in textile design and fashion with the current trends in contemporary fashion. With '90s revival a touchstone for the Laura Ashley & Urban Outfitters collection, Laura Ashley will bring back customer-favorite prints with updated silhouettes and ditzy florals, a Laura Ashley signature. In addition, the collection will feature larger-scale modern prints and sun-washed, heirloom palettes -  perfect for summer and back-to-school. 

The Laura Ashley & Urban Outfitters collection dives into the Laura Ashley archive, bringing iconic prints to fashion, accessories and shoes. The 14-piece collection will consist of dresses, tops, pants, and a skirt. The assortment will be available alongside accessories including hats, a silky scarf, and a canvas tote. Standout pieces include The Laura Ashley x UO Side Lace Midi Dress, Button Front Mini Dress, Luana Button Down, Leila Kick Flare Pant, and Ashley High Waisted Mini Skirt. Prices range from $19 to $89 USD.

  

With a new group of shoppers looking through second hand stores and scouring online resale sites for vintage Laura Ashley pieces, the new collection brings the company's greatest hits to a retailer known for giving shoppers trend-driven clothing and accessories they can't find anywhere else.

The Laura Ashley & Urban Outfitters collection launches Monday, July 30th in select Urban Outfitters stores across North America and online at urbanoutfitters.com.  

About Laura Ashley, Inc.

Established in London in 1953, Laura Ashley is one of the world’s best-loved fashion and home furnishings brands. Currently, Laura Ashley offers a complete range of lifestyle products, including women’s fashion and accessories and children’s apparel and home furnishings and accessories. For additional information, visit www.lauraashleyusa.com.

 

About Urban Outfitters

Urban Outfitters is a lifestyle retailer dedicated to inspiring customers through a unique combination of product, creativity and cultural understanding. Founded in 1970 in a small space across the street from the University of Pennsylvania, Urban Outfitters now operates over 200 stores in the United States, Canada and Europe, offering experiential retail environments and a well-curated mix of women’s, men’s, accessories and home product assortments. For more information visit Urban Outfitters at urbanoutfitters.com.

Laura Ashley Window and Wall Treatments featured in ANOKHI

If you’ve got the space and you’re looking for a bold new look, try these window and wall treatments from Laura Ashley. The Highland Check Grape Fabric ($72 US) is perfect for blinds or drapes and offers an interesting backdrop while the Peony Garden Wallpaper ($46 US) or the Summer Palace Cranberry Wallpaper ($48 US) can be dressed up or down. Finally, the rich colour of this London Transit Print ($36 CDN) from Indigo is perfect for any room or office space.

PAUL HOFFMAN JOINS VILLA REAL ESTATE

Orange County’s Luxury Real Estate Team Grows to more than 100

Newport Beach, CA – Villa Real Estate, Orange County’s leading luxury residential real estate firm, is thrilled to welcome Paul Hoffman, a seasoned and well respected realtor that has consistently ranked as one of Southern California’s top producers.  

As the company nears its second anniversary, Villa Real Estate is growing its team of real estate professionals specializing in coastal Orange County, including Laguna Beach, Corona del Mar and Newport Beach.  The company’s roster now includes more than 100 professionals.

Paul Hoffman joins Villa Real Estate

Paul prides himself on having extensive knowledge of the real estate market, innovative marketing and unmatched client dedication.  He is known for his integrity, friendly demeanor and professionalism. These qualities together with his proven negotiating skills and decades of successful experience have earned him a stream of referrals and repeat clientele.

After marrying into a family of real estate brokers and developers, Paul was licensed in 1993 and began buying and selling properties for his own personal investments.  His skilled eye for finding value properties quickly launched his career that brought hundreds of buyers and sellers together from all walks of life.  Over 22 years later, having handled over 500 transactions, Paul’s areas of expertise encompass all price ranges including multi-million dollar luxury estates, entry level homes, condos, investment properties, land and leases.  

About Villa Real Estate

Established in 2013, Villa Real Estate is Orange County’s leading luxury real estate team. Specializing in the region’s coastal communities, the firm has quickly grown to include four offices with locations in Laguna Beach, the Balboa Peninsula, the new location in Corona del Mar, and the company’s headquarters in Newport Beach. Known for its stellar service, Villa Real Estate uses multi-platform marketing on behalf of local, regional and international clientele. Villa Real Estate’s agents all have experience in the luxury sector, giving every client unparalleled service from start to finish. www.villarealestate.com

 

TO Media Co. Has An Amazing Month With National Magazines

At TO Media Co. we have been working like crazy on holiday gift guides and other stories for national magazines.  I know - Christmas in August?!   But it will all pay off when you see the great gift guides these magazines are rolling out, starting in November. 

Here is a list of the national magazines that we are working with right now:

Self

People

Woman’s Day

Better Homes & Gardens

Continental Magazine

Real Simple

Parents

Cooking Light

Bon Apettit

Southern Living

Cookbook Digest

Cooking With Paula Deen

Semi- Homemade

Romantic Country

Yum Magazine

Romantic Homes

Redbook

One Pan Recipes

Family Circle

Good Housekeeping

Upscale

Eating Well

Meet the Newest Member of our Team...ALICIA TOWNSEND

Formerly our intern extraordinaire, Alicia Townsend now rejoins the TO Media Co. team as an Event Specialist, focused on creating media events and celebrations that bring the lifestyle brands and products represented by TO Media to life. Alicia is a creative and savvy event coordinator, who specializes in event celebrations of all kinds with experience planning and executing weddings, personal celebrations, and corporate functions throughout California.

Alicia has a bachelor’s degree in Business Administration from St. Mary’s College of California. Through her creativity, professionalism and attention to detail, Alicia has created lasting relationships with her clients while achieving their visions. Alicia’s passion for style and design translates into her event planning as she draws inspiration from legends such as Coco Chanel and Dolce & Gabana as well as cutting-edge contemporary designers and visionaries including Abigail Lorick, Philip Lim and Christian Loubitan.
They grow up so fast, I tell you...
WELCOME ALICIA!!
L&A


BRAVO SPORTS JOINS TO: MEDIA CO. CLIENT ROSTER

Townsend Olmstead Media Co. to Provide PR and Communications Services
to Outdoor Recreation Manufacturing Giant

Costa Mesa, CA -- Townsend Olmstead Media Co., a partnership between PR veterans Lauren Townsend and Allison Olmstead, is proud to announce their newest client, Bravo Sports Corp. TO: Media Co. will provide public relations and communications services to the outdoor recreation manufacturing giant focused on its proprietary brands and corporate communications as well as lend additional promotional support for their complete catalog of products.

As the global leader in the action sports retail and outdoor recreation industries, Bravo Sports’ singular goal is to create the best products for the best price in the world. Manufacturing over 2000 products used by children and families worldwide, Bravo Sports boasts a stable of cutting-edge brands including Pulse™, Quik Shade™, Moto Shade™, Airzone™, Tony Hawk™, World Industries™, Kryptonics™, Hyper™ and Variflex™ in addition to licenses with outstanding partners such as Disney, Nickelodeon, Mattel and the Cartoon Network.

The Bravo Sports catalog includes a broad array of products in a variety of niche categories including instant canopies, trampolines, skateboards, scooters, in-line skates and related products and accessories.

A truly global company, Bravo Sports headquarters is located in Santa Fe Springs, California, with additional offices, factories and warehouses in Italy, Thailand and China. Since 1965, Bravo has provided the highest quality and most innovative products to sports and outdoor enthusiasts worldwide. Bravo consistently seeks to exceed the expectations of its consumers and customers alike through the development and introduction of cutting edge, innovative products that raise industry standards and set trends worldwide.
www.bravosportscorp.com

About TO: Media Co.
Townsend Olmstead Media Co. is a full-service public relations firm specializing in promoting the people and products setting trends and defining style. Through strategic media outreach, creative positioning, personalized attention and a comprehensive “big picture” approach to clients, TO: Media Co. has been providing first-class public relations and communications services to entrepreneurs and trend setters in the fashion, accessories and luxury lifestyle industries since 2006.

Additional information about TO Media Co. and its services is available www.tomediaco.com.

Inquiries about Townsend Olmstead Media Co. and their clients can be addressed to either Lauren Townsend or Allison Olmstead at media@tomediaco.com or by calling 949/722-8488.

TO Media Co. is a Guest Blogger on Tiny Oranges!!

We were honored to be asked to share some of our tips for budding Mom-Preneurs as a Guest Blogger on Tiny Oranges - a fantastic website and resource for Moms in Orange County. Thanks so much to Jennifer for the exciting opportunity and congrats again on your beautiful new baby girl :-)


We love working with and supporting working mothers and hope that the information and ideas we have shared will be inspiring and informative. If you have feedback, questions or any other ideas that you want to share for would-be business owners, WE'D LOVE TO HEAR FROM YOU!

Get the whole story at Tiny Oranges - http://www.tinyoranges.com/

TO: MEDIA CO. ANNOUNCES NEW CLIENT -- STROLLER SUSPENDERS

Costa Mesa, CA – June 22, 2009 -- Townsend Olmstead Media Co., a partnership between PR veterans Lauren Townsend and Allison Olmstead, is proud to announce their newest client, Stroller Suspenders. Stroller Suspenders is an easy to use, innovative patent pending strap and clip that is designed to secure a baby blanket in a position to cover the stroller for warmth, shade or privacy. As the latest “must have” product for moms and babies manufactured by Los Angeles-based Omma, Stroller Suspenders will protect both baby and their special blankets.

There are two lines of suspenders – the Designer Series, featuring cotton webbing and six decorative patterns – Polka Dots in blue and pink, blue Stripes, yellow plaid and Baby Prints in blue and pink which retail for $18.00. The Basic Series, which retails for $9.99, features nylon webbing in three solid colors – black, tan and pink and will make their debut at Baby Depots nationwide in July 2009. http://www.strollersuspenders.com/


About TO Media Co.
Townsend Olmstead Media Co. is a full-service public relations firm specializing in promoting the people and products setting trends and defining style. Through strategic media outreach, creative positioning, personalized attention and a comprehensive “big picture” approach to clients, TO Media Co. has been focusing on entrepreneurs and trend setters in fashion, accessories and lifestyle companies since 2006. http://www.tomediaco.com/

PR Firm in Orange County Makes National Impact For Clients

No wondering we are smiling! Allison Olmstead and Lauren Townsend of TO Media Co.

To keep you updated with the PR side of things -- I was just writing our monthly reports for our clients when I realized that we have had an amazing couple of months. At TO Media Co, we really try to give personalized attention while seeking stories in the press on a local and national level.

Within the last couple of months, we have worked with the following media outlets about our clients. Some stories have already ran and some will be coming out shortly. Here are our recent successes:

People Magazine – Style Watch
Travel + Leisure
The Today Show
InStyle
Associated Press
KTLA
Better Homes & Gardens
Family Cirlce
Orlando Sentinel
Girlfriend Getaways
Coastal Living

OK Magazine
Orange Coast
Cosmopolitan
Cooking with Paula Deen
Hyatt Magazine
Orange County Register

Examiner
Interior Design Magazine
+ More!

Surfer Girls Do A Shoot For Coastal Living

Yesterday was a fun day at TO Media Co. We got to head to the beach for a photo shoot with Coastal Living about surfer girls and their beauty routine.

Our California surfer girls featured were Oleema Miller, Veronica Baker and Luann Petix, who were photographed in super cute bikinis with their surfboards (you've got to check out the amazing new surfboard by Halsea. It will be luanched to the public soon.)

Below are some shots (taken on my iphone so sorry about the quality and the lighting) of the crew in action. Thanks Lindsey Ellis and Kristen Shelton of Coastal Living and the photographer David Tsay. Look for the story in the July/August issue which will hit stands towards the end of June.